Writing Tips Guides

Have you considered writing a short book to increase your service business? Perhaps you are like most of us before taking the leap of faith, you wonder if it will give you the results you dream of. I can tell you this; monetizing your service business with a short book will pay you back BIG.

Here are 9 increasing reasons to throw caution to the wind and write your book now:

1. Increase your skill base. Write a book and develop a mini website to sell it on the Internet. If you optimize your book’s website well, people will visit it from all over the world and buy it. You may be thinking, I don’t know how to build a website much less optimize it. Take a class; hire a computer savy assistant. If a non techie person like the author of this article did, you can too.

2. Increase your self-esteem by sharing your know-how in your field. People are looking for a friendly expert to show them how to do things faster, easier and with more profit. You know; share all the short cuts & secrets of your business you’ve learned along the way.

3. Increase your credibility as a service expert. When you write a book, you get instant credibility with your colleagues and customers. They are more willing to work with you and trust you faster with book author as one of your titles. Remember, people tend to buy more and do business with people they trust.

4. Increase your ability to compete. A book sets you apart from the non-author colleagues in your field. Write a book this year and receive a boost of profits from your clients because they trust you more than your non-author competitors.

5. Increase your recognition by becoming a trusted voice in your field. After writing a book, more people will recognize you. Our societies still look up to authors. It gives you a claim to fame. Write a book filled with how-to, tips, illustrations and checklist. Share your customer success stories through case studies to inspire your audience.

6. Increase your customer list. One of your most valuable assets in your service business is your customer list. Your book presells your services to each customer that gets a copy. After enjoying your insightful book filled with helpful tips they are more open to purchasing your services.

7. Increase your list of services. Write a book and then launch your speaking services, counseling or coaching services with it. Also, you can create other information products as a companion of your book. All designed to further educate and help your service business clients.

8. Increase your ability to help more people. After writing your book, you gain the ability to reach around the world. Your book extends the reach of your hands to help others from across town to the other side of the globe. Take advantage of the Internet to promote your book online.

9. Increase your income by selling books at your speeches and especially your website. If marketed well, your book can be the beginning of a whole new income stream. After your book is written it becomes your 24 hour sales person promoting your service business everywhere it goes.

If you don’t get started writing your book now, your service business may never receive the increase it deserves. So go ahead; write a book and watch your service business profits explode like a rocket headed to the moon. Here’s to seeing your name in print!

Are you ready to discover how I wrote 9 books and how you can too?

Are you ready to discover how I wrote 9 books and how you can too?

Visit here How to Write a Book to receive FREE 7 lesson mini-course Jumpstart Writing Your Book and Book Writers Kit! From Earma Brown the Book Writing Coach at http://www.bookwritinghelp.com

If you have an internet home business, how are you going to be making money from home through article writing? The purpose of article writing is to drive more traffic, that is, visitors to your website so that there are more chances of people buying from you. Simple as that. When you are looking for opportunities for making money from home you need as many visitors as possible.

Firstly, let’s get clear it is not about writing just anything. You are hoping to be making money from home because you have set up a website or blog. This website should focus on a particular topic or “niche”. You need to be clear about your niche because generalized sites have to be part of a huge brand to generate income. Probably you are not in this league yet but would like to start making money from home gradually and see if it is something you can develop in the future.

People are hungry for information - that is why the Internet has become such a huge part of our lives. Say you are an expert on a topic and you want to get the word out there. By getting the word out there to as many sites as possible your internet visibility grows, and with that the potential for making money from home.

Here are the benefits that writing articles can give your Internet business.

1. It’s An Absolutely Free Way To Promote Your Internet Business

There are many article submission sites out there which will accept your articles for nothing. Some will have a very specific focus but some are very general. The more of an expert you are on the topic the more relevant your articles will be. Nearly everyone who is searching the Internet is looking for specific information. This is why if you write about your particular topic you can become the “go to” person. Writing articles is the way that you establish this reputation.

2. Your Internet Visibility Will Grow With Your Article Submissions

When you post an article you are asked to submit a “resource box”. In order to be making money from home your objective is to get people to click through to your website. The resource box is the one place you can put your link. When your article is taken up by other sites, and it will be, they have to preserve this resource box with your information and link.

3. Why Links Matter

Remember your resource box has to remain intact for articles to be reproduced. Those are the copyright terms of your article submission sites.

Now are you beginning to see why this will help you with making money from home? The more information sites that take up and reprint your article the more link backs will be out there on the Internet. Hence the growing visibility. It is not unusual for good articles to be taken up by hundreds of sites.

4. Positing Yourself As An Expert

As you are developing your role as an Internet marketer, if you plainly display your products on your website, you will not gain much conversion rate for your goods or services. In order to be making money from home you are aiming to maximize your conversion rate. Conversion is when your traffic converts to sales. People are much more likely to buy from those whom they perceive as an expert. What better way to show that than by writing articles that will allow you some bragging rights, right?

5. How To Write For Major Impact

Keep your articles focused and informative. You will not be writing a novel. The common length of articles for the submission sites is 400-800 words. Just make your creative juices flow and jot down or key in those ideas quickly to jumpstart your article writing momentum.

If you want to be making money from home and you don’t have loads of spare cash to promote your site writing articles is one of the most productive activities to start you off. If you are like most experts and are passionate about your subject, then you can be making money from home before you know it.

P.S. Don’t forget - if you put a series of articles together they can be your first ebook!

Trisha Stone is passionate about helping people get going with their successful internet businesses. Get her free 20 page report “The Absolute Beginners Guide to Affiliate Marketing” by going to The Internet Business Exchange

Articles have become the foundation of the Internet. Even in the face of the growing audio and video revolution, the underpinning information revolves around articles. They form the primary content for most websites. They serve as the primary means of driving traffic to most websites. Almost all Internet marketers use articles as part of their traffic strategy.

Whether you write them yourself, use private label rights material, or outsource them, you need to understand what makes for a successful article and how to maximize the cumulative effect of your articles.

With this in mind, let’s take a look at some basic elements that should be incorporated into every article you use …

1. Title Keywords And Keyword Phrases

Keywords are still the primary way of directing traffic on the Internet. Whether you’re online looking for information about how to use a yo-yo or you’re looking to purchase a Stanley 25 foot, retractable tape measure … you start with a basic search. Google, or whatever other search engine you may be using, develops a list of websites and articles that they believe meet the criteria of your search term. In the case of our examples, these would be either yo-yo related or Stanley tape measure related.

If you have a website, or you’ve written an article on how to use a yo-yo, but the term yo-yo or more appropriately, “how to use a yo-yo,” isn’t included in the title, then your content will most likely never appear in the search engine results. Or, if it does, it will be buried so deep in the results that it’s unlikely anyone will ever find it.

So, in your website page title and in the title of the article, you want to include the keyword phrase that properly reflects the content. In the case of our example, once again, it would be … how to use a yo-yo.

2. Keyword Density

There was a time when keyword density was the way the search engines measured how well your content met the criteria of a search. For instance, if you only had “how to use a yo-yo” in the title and it appeared nowhere else on the page, then your content would be deemed less relevant than content that included the same phrase dispersed fairly regularly throughout the page.

Of course, this was quickly abused by webmasters who wanted the search engines to place their content at the top of the results. Some would write nonsensical articles stuffed with keyword phrases. Others would hide keyword phrases on the page by making them the same color as the background. Well, the search engines frowned upon such tactics and quickly went about deleting them from search results.

Until recently, though, it was still believed that having a keyword or keyword phrase appear on the page (or in the article) two to three percent of the time would be helpful. However, as the search engines have become more sophisticated they’ve learned to recognize appropriate content without the need to see constant references to a keyword phrase.

So, in our example of “how to use a yo-yo,” they’re able to identify associative terms such as yo-yo string, palm of your hand, yo-yo tricks, walk the dog, holding the yo-yo, making a slipknot, etc.

The bottom line: get your keyword phrase into your content a couple of times and don’t worry about density.

3. Provide Good Content

What else needs to be said? If you’re going to write articles for distribution or for your website pages, make them solid articles with content that visitors will find to be worth their while. Don’t junk up the Internet anymore than it already is. Respect your visitors. Respect your business. Do it right.

4. Linking Articles

Articles written for the purpose of promoting your website or a product should use proper linking strategies. For instance, if the article is on how to use a yo-yo and you want traffic to a specific page on your website about buying the right yo-yo, you would take advantage of your resource box at the bottom of the article for this. Here’s what you might include: To learn more about yo-yoing, visit our site at (list the website address). And if you’re looking for the latest yo-yo models with designs that make every step of yo-yoing easier than ever, don’t miss our specials!

In this example, you would want to anchor the text “latest yo-yo models” with a link back to your sales page.

As your article gets distributed to numerous article directories around the Internet, each one will have those two links pointing back at your website. This is an excellent way to not only draw traffic, but to gain the attention of the search engines.

Learn more about finding niche keywords, low-hanging keyword phrases with plenty of searches but not too much competition, and how to use them in a free five video series that teaches it all: Free Niche Keyword Videos